Our Policy outlines:
How and why we collect your personal information;
How your personal information is used and protected;
When and with whom we share your personal information
Our Policy covers how and why we collect, use, protect, and share your personal information:
Our Policy focuses on personal information – information that identifies you or reasonably can be linked to information that identifies you.
For example, when yo place an online order, we collect personal information, such as name, address, phone number, and credit or debit card information.
What Type of Information Do We Collect?
We collect two types of information: (1) information we receive from you . Information we receive from you includes information you share with us, such as when you create an account on our website. This also includes information you provide us through technology, such as through a cookie placed on your computer when you visit our websites. We collect information to deliver the products and services you request and to help improve your shopping experience.
Information We Receive From You
Make an online booking, or other transaction, with us;
Create an account on our website
Request customer service or contact us;
Post a review or comment on one of our social media pages, or post a rating, review or other user-generated content on one of our websites or mobile services; and or Participate in a contest, sweepstake, promotion, or survey.
When you engage in these activities, you may share different types of personal information with us, such as your name, email address, physical or postal address, phone number, date of birth, and payment information.
You also provide us information in other ways through technology. Some of this information may be linked to you personally. This information helps our website and or mobile service work correctly. Here are some examples:
Device Information: We collect technical information when you visit our websites or use our mobile applications or service. This includes information such as Internet Protocol (IP) address, the type of mobile device you use, your device operating system and browser type, the path you take through our websites, and other information about your session on our website.
Browsing Information: We use technologies such as cookies. Cookies allow us to provide you relevant information as you use or return to our sites. Web beacons allow us to know if a certain page was visited, an email was opened, or if ad banners on our websites and other sites were effective.
How Do We Use Your Personal Information?
We use your personal information to provide you products and services, such as to fulfill your requests for products or to help us personalize our offerings to you. We also use your personal information to support our business functions, such as fraud prevention, marketing, and legal functions.
Some examples include:
To fulfill your requests for products and services and communicate with you about those requests;
To register and service your account;
To administer contests, sweepstakes, promotions, and surveys;
To provide customer service and alert you to product information, including recalls;
How Do We Share Your Personal Information Outside of We Are Fly Fishing?
We will not sell or rent your personal information. We will not share your personal information outside of our company, except in the following circumstances:
We share personal information about you with service providers that help with our business activities, including shipping vendors, billing and refund vendors, payment card processors, and companies that help us improve our products and services. We require our service providers to keep your personal information secure. We do not allow our service providers to use or share your personal information for any purpose other than providing services on our behalf.
Legal Requirements and Protection of Our Company and Others
We may share your personal information in other special circumstances, which include situations when sharing is required by law, or we believe sharing will help to protect the safety, property, or rights of We Are Fly fishing, our customers, our associates, or other persons. Examples include:
Protecting the health or safety of customers;
Identifying and addressing fraud or financial risk;
Responding to an investigative body in the case of a breach of an agreement or violation of law.
With Your Consent
In any circumstance other than those described above, we will ask for your affirmative consent before we share your personal information outside our company, and we also will not sell or rent your personal information.
How Do You Access and Update Your Personal Information?
We provide you with various ways to access or update your personal information, including contact and account information. We also take reasonable steps to keep your personal information accurate and complete.
You can access or update your personal information, including contact or account information, in the following ways:
If you have created an account on one of our websites, log into your account. Once you do, you will be able to enter and update your own contact information and payment information, as well as contact information for recipients you have designated.
Contact us through one of the ways listed in the “Contact Us” section at the website. Please include your current contact information, the information you are interested in accessing, and your requested changes. We will provide you the personal information requested if it is reasonably available, unless it infringes on the privacy of other individuals, and subject to reasonable limitations provided by law and internal procedures. Otherwise we will describe the types of information we typically collect. We will provide access and make the changes you request, or will provide an explanation of what actions we will be able to take with regard to the request.
How Do We Secure Your Personal Information?
We recognize the importance of maintaining the security of our customers’ personal information. We use reasonable security measures, including physical, administrative, and technical safeguards to protect your personal information.
Here are some examples of security measures we use to protect your personal information:
Passwords are required to access your online account and help to protect your account information. Please keep this password confidential.
Encryption technology, called Secure Sockets Layer (SSL), helps to protect personal information in certain areas of our websites during transport across the Internet. The presence of SSL encryption may be indicated by https in the browser URL or the image of a closed lock or solid key in the browser window. These indications may not be present in mobile services that use SSL.
For payment card information, we use secured networks, encryption or other protection of cardholder data, physical and technical access controls, monitoring and tests of security systems, and other information security practices to help to protect your information.